[Case Study] A game-changing experience when you focus on the right things…

As entrepreneurs, we get so caught up in the daily hustle.

We’re pulled in many different directions on a weekly…daily…hourly…basis, scanning our inboxes and trying to keep up with the rest of the online marketing world.

This is exactly the way Lisa felt, as an online marketing consultant, helping others navigate their “Yellow Brick Road.”

There were those nagging thoughts:

Today, you need to blog, update your Facebook page, get interviewed on a podcast, line up another podcast, think about creating a webinar…and see those other To-Dos in that new app you purchased to increase your productivity…”    

Someone like Lisa, being so dedicated to serving others, and wanting to make a difference, was at her “wit’s end,” she says.

She was getting caught up in tasking, and To-Do-ing, and not getting where she wanted to be in business.

Until she found her game-changer – focusing on the RIGHT things, with Paul McManus.

“This process and my coaching from Paul taught me that it was everything else that could wait until later because THIS was how I was going to grow my business –


FOCUS on the right relationships, which he helped me identify, and FOCUS on the daily protocols to nurture those relationships, which are the things that mattered most, among my ‘to-do list’ outlined in the More Clients | More Fun LinkedIn Immersion Program.”

We’ll let her tell the story.



I now have a much clearer vision of who I am and exactly how I can help private practice owners. I’ve found the exact set of gifts that I possess that will help them.


And I have a sales funnel that will appeal to all of them, no matter what stage of growth they are at in their journey. This was a game-changer, and I only got there because Paul helped me to FOCUS, with the right relationships that helped me know exactly what my target market wants (not what I think they want).

I know exactly what to do and how to do it. I know what steps need to come next, what action needs to be taken, and where my priorities lie.”

–Lisa Wozniak, Owner & Senior Consultant, Woz Marketing

Does that bring a big sigh of relief?

More than you know. She’s glowing, happy, more positive and optimistic than ever. “Floating on air,” in her words. 🙂

So, for those of you who have gotten to know us a bit, you know we drill you on the Core Network and applying The Daily 7™ protocols (which is what Lisa is really laser-focused on these days).

(But you have to be consistent, and work it like a muscle.)

Since Lisa’s doing just that, she’s landed a gig in front of a big Influencer in the private practice community, co-hosting a coaching call to Influencer’s list of 8,000+… 

Which then gave her the opportunity to partner with a presentation to the American Mental Heath Association (i.e. big industry authority), on her topic of expertise…

And this kind of momentum continues to build as we speak.

She is on fire in her level of authenticity and taking action, even if it puts her in a vulnerable place…

In one situation, she had a sales call with a Psychologist who is a Harvard graduate – which she thought she failed miserably at – but upon sending a follow-up note of honesty and relevancy, the major potential client responds basically saying they would like Lisa to help them with their strategic marketing plan before the end of the year.

(Paul would say, “Booyah!!”)

This is not an airy fairy tale. This is based on a proven, reliable protocol.

She worked it, and worked hard. Paul was her coach.

And with every good coach, they leave a mark on your life beyond making money (though that’s a good thing too).

Beyond the dead lifts, “Paul taught me that at the end of the day, it’s all about the relationships. If you do good for people, even if you don’t get anything out of it, that will come back to you ten-fold.

Sometimes, as our own boss, we’re anxious about the next sale, the next deal. Paul’s got a very different approach – focusing on the people and the relationships you build with them. And when you do that, no doubt….business growth will happen. It’s business-changing and LIFE-changing!” 

Not seeing the growth you want in your coaching or consulting business?

Email us at questions@moreclientsmorefun.com to see how we can help you change up your focus and up your game.

If you haven't yet joined our More Clients More Fun™ Community - CLICK HERE to do so. 🙂

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